🎯 Our Mission
To bring together artists, venues, fans, and travelers on one vibrant platform—making it easy to discover live events, find nearby stays, and support artists through their merchandise and music.
At ABGG, we believe the live entertainment experience doesn’t start and end with the show. It includes where you stay, who you go with, and how you support the performers you love.
👁️ Our Vision
To become Australia’s all-in-one destination for live entertainment—where every gig, stay, and music product connects people, fuels creativity, and celebrates the culture of performance.
Our platform is more than a gig listing—it’s a stage, a community, and a movement that empowers the entire ecosystem around live events.
🚀 Why We Exist
We’ve worked alongside entertainers, venues, agents, and promoters for years. We’ve seen the struggles of show promotion and the gaps that leave gigs empty and artists unpaid. ABGG was built to close those gaps—with tools that actually work.
We’re powered by Reach Social Media, and we’ve often provided support to the industry free of charge, simply because we care. But to scale this support and make it sustainable, we now operate as a paid service—affordable, fair, and value-packed.

💼 What We Offer
We’re more than just a directory—we’re your promotion partner.
Here’s how we help gigs succeed:
🎤 Gig listings on a growing national platform
📣 Social media promotion on Meta and Google
🎯 Targeted paid ads to reach the right audience
🌟 Featured spotlights to boost visibility
📈 SEO optimization for long-term discovery
💌 Email newsletters sent to active gig-goers
We also support accommodation providers who want to attract bookings from event-goers and artists who want to sell merch to fans directly through our platform.
💰 Why It Costs Money
Running ABGG means ongoing investment—hosting, software, ad budgets, team time. These costs make it possible to:
Promote your gigs where they’ll actually be seen
Outperform the 2–5% organic reach typical of Facebook
Target people who genuinely want live entertainment
You could post for free, but you might not be seen. We make sure you are.
💡 What Makes ABGG Different?
🌍 We cover any gig, anywhere in Australia—no niche too small
🧩 We support all live entertainment: music, comedy, theatre, and more
🏡 We integrate event-focused accommodation and merch promotion
🤝 We promote community-first practices like exclusive venue offers and fair pay for bands
🧠 We understand the industry because we’ve lived it
🙌 Everyone Plays a Role
Are you a band? Promote hard. Post, run ads, show up, and back the venue.
Are you a venue? Promote the gig, draw in your locals, and pay artists fairly.
Are you a fan? Turn up, share the love, and support the scene.
We all make the night what it is—and we all help each other stay afloat.
🙏 Thank You
To the artists, venues, accommodation owners, and fans who have supported us so far—thank you. Your belief in this vision fuels everything we do.
If you’re just finding us now: welcome to Australia’s Biggest Gig Guide. We’re just getting started.
📩 Have a question? Ready to list your gig or property? Message us anytime.
– The ABGG Team