Your Music.
YOUR Merch.
More Fans.
Turn the love for your music into support for your brand.
Put your merchandise in front of Australia’s live music fans.
For artists, entertainers, and merchandise creators
More than merch.
A connection that lasts.
Bring your brand off the stage and into everyday life. We help you reach fans, stay visible and create another way to earn.
Reach more fans
Get discovered by Australia’s live entertainment community, including fans who haven’t found your music yet.
Build your brand
Turn supporters into ambassadors with merchandise that keeps your name out there, long after the show.
Grow your income
Drive more potential customers to your online store and give fans another way to support what you do.
A little problem.
A bigger audience.
Choose the level of support that’s right for your brand.
Basic Listing
The essential to get discovered.- Your existing merchandise store showcased on ABGG
- Direct link to your merchandise store
Promo
Keep your merch in the conversation.- Everything in Basic Listing
- Promotion across ABGG's social channels every fortnight
Promo Plus
More ways to reach your audience- Everything in Promo
- ABGG paid advertising campaigns
- Ongoing search engine optimisation (SEO)
- ABGG subscriber email features
Already have an online merchandise store?
There’s no need to set up another one. We’ll showcase your existing merchandise shop on ABGG and provide a direct link so interested fans can browse and purchase from you.
Your merch, Our Audience.
We help fans find your store.
Less admin. More music
Keep selling through your existing online store while we help more music fans discover your merchandise.
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1. Choose your package
Tell us about your merchandise, share your online store link and choose a promotion package that suits your needs.
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2. We showcase your merchandise
ABGG features your existing merchandise store on our website and promotes it through the channels included in your package.
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3. Fans shop directly with you
Interested fans can visit your online store to browse and purchase your products. You remain in control of your sales, payments and order fulfilment.
Good questions.
Straight answers.
The finer details
What merchandise can I promote?
We promote artist, band and entertainer merchandise, including clothing, accessories, tote bags and other branded products. If you already have an online merchandise store, get in touch to discuss showcasing it on ABGG.
Who handles shipping and fulfilment
All orders, payments, shipping and fulfilment are handled through your existing online store. ABGG helps customers discover your merchandise and directs them to your website to make their purchases.
Are there fees on merchandise sales?
No. ABGG does not charge commissions or take a percentage of your merchandise sales. Customers purchase directly from your existing online store, and you retain the revenue from those sales. You only pay for your selected ABGG promotion package.
Are package prices monthly or yearly?
All merchandise promotion packages are priced annually, plus GST. Choose from Basic Listing, Promo or Promo Plus, depending on the level of promotion you need.
Do I need an existing online merchandise store?
Yes. You’ll need an existing online store where customers can browse and purchase your merchandise. ABGG showcases your store and provides a direct link so interested fans can shop directly with you.
Put your merch in the spotlight.
Reach more music fans and bring new visitors to your online store.